by David Smania | Apr 19, 2018 | Blog, Google Ads, Google AdWords
Over the years, we’ve had the opportunity to work with a lot of interesting organizations operating at many different budgets. We’ve managed AdWords accounts for smaller companies, large corporations, and everything in between. But the most interesting, white-knuckled...
by David Smania | Mar 9, 2018 | Blog
For many Google Adwords managers, the thought of using broad match keywords falls somewhere between fishing with dynamite or setting large bags of money on fire. While broad match is a catch-all that can pull in a wide swath of people searching for related or...